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Define your ICP in Prosvera

Turn an ideal customer profile into durable discovery filters - industries, geography, size, roles and exclusions - before you spend discovery quota.

Open Settings → ICP (or Discovery with save ICP enabled). Start from the customer you want to win, not from a spreadsheet you already have.

Capture what you sell, target industries, countries and cities, company sizes, job titles, services or keywords, and exclusions for industries or domains you never want.

Filters that matter

Change one dimension at a time when results are weak. Broad geography with a narrow industry usually beats stacking every filter at once.

  • Industries and exclusions remove entire categories of noise.
  • Size bands keep enterprise tools from flooding with micro-SMBs (or the reverse).
  • Job titles guide contact discovery later - keep them realistic for the market.
  • Excluded domains stop you from rediscovering partners, competitors and yourself.

Save and reuse

Save the ICP (and saved searches on plans that include them) so weekly runs stay comparable. Re-running a known ICP is more useful than inventing a new profile every Monday.

Discovery jobs can override ICP fields for a one-off experiment. Promote winning overrides back into the saved ICP when the results hold up.

Related reading

See Documentation for the full workspace workflow, and the Help Center if discovery returns empty results after you tighten filters.

Tell Prosvera who you want to sell to.